Slim, Gesture-Controlled Smart Watch at Optimal Price and Performance

Titan Company Limited’s Fastrack Reflex Wav is sleek and affordable, and offers distinct features such as gesture-control, automatic fitness tracking, and 24-hour automatic sleep tracking. Launched as the slimmest and most advanced gesture-control watch ever to be introduced to the Indian market, it comes packed with a multitude of apps and technology features that are Android and iOS compatible.


Business Challenge 


Titan Company Limited is India’s leading producer and retailer of watches, jewelry, eyewear and accessories, and is the fifth largest integrated own-brand watch manufacturer in the world with a retail footprint of over 1,400 stores. The company wanted to break into smart wearables. They wanted a partner experienced in IoT with multinational capabilities to help design and manufacture an affordable advanced smart watch for young urban Indian youth.

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  1. Customer
    Titan Company Limited
  2. Product
    Smart watch
  3. Services
    Sketch-to-Scale®, New Product Introduction, Supply Chain Management, Logistics 


We met market entry cost and timeline targets and helped seamlessly integrate various advanced technologies into an attractive multifunctional device.


We partnered with Titan in the development phase to help build an optimal combination of circuit boards, metal parts & battery packs to lower material costs and ease scalability. By offering prototyping, process analysis and development, testing, validation and integration services, we ramped up seamlessly from development to production. Our experiences parts procurement team helped keep the budget, schedules and expectations on target and delivered the final product to customers via our robust logistics network.



The Titan Company brought the slimmest smart watch ever to the Indian market offering a unique advanced feature set including gesture control and automated sleep monitoring. By leveraging our Sketch-to-Scale® services and vast experience in product designing and manufacturing for Intelligent Products for a Connected World® Titan had a reliable, scalable platform for its Fastrack Reflex Wav X at an optimized cost delivered to scale.